St John Ambulance Victoria is excited to unveil a new campaign designed to transform how we think about first aid, especially at home. Developed in collaboration with Melbourne-based creative agency, Town Square, our new initiative, "If It Happens at Home," invites you to explore a virtual home like no other.

"We are thrilled to launch this innovative campaign that aims to empower everyone with essential first aid knowledge, especially in the place where we feel safest, our homes. I am very excited about this and proud of the work put into it to get it campaign ready.”, Gordon Botwright – CEO.

Imagine stepping into "Australia's most dangerous home", where every room presents potential hazards that could lead to emergencies requiring immediate action. This interactive experience isn't just about intrigue, it's about empowerment and readiness.

Navigate through our virtual home and take our insightful quiz. It's designed to check your knowledge and preparedness in responding to common household emergencies. Whether it's a kitchen mishap, a playground accident, or a medical emergency in the living room, being equipped with first aid skills can make all the difference.

Why should you participate? Because most emergencies that require a visit to hospital happen at home, striking when and where we least expect them. Having the knowledge, skills and confidence to administer first aid can be life-saving and crucial in the critical moments before professional help arrives.

Take the tour, explore the virtual home, and discover why everyone should be comfortable with first aid.

Because when it comes to emergencies, knowledge is safety. And together, we can make a difference.

Visit website: St John Victoria - If it happens at home